Featured Content that Can Make to Get Quality Backlinks

This misunderstanding most commonly used in SEO:

Many think they can get ranked first by relying backlinks from blog comments, social bookmarking, article directory, and its kind.

I usually termed backlink "submit" "submit".

Questions like these often arise from the owner of the website: "I've blogwalking, submit to social bookmarking, but why not rank one too huh?"

because the benefits are very small.

Worse yet, if we are to submit too many - up to hundreds / thousands - actually our website will be a penalty.

Ha. Not so rank one but instead chastened.

Then what kind of backlinks that can make our website ranked 1st without penalized?

This is the answer:

Backlink given by other website owners.

Up here was getting confused, pessimistic, "Where there are other website owners who want to give a backlink to my website?"

That is the purpose of this guide.

You'll learn the concept of 'featured content' that can get quality backlinks naturally. So it is safe from the penalty and can get a rating of 1.

Why is it difficult to get backlinks?

The reason is that your content misplaced.

I explain.

for example you have a website about dieting. Visitors are people who want to learn diet.

The problem is, 99% of them do not have a website.

People who do not have a website will not be able to provide a backlink. Although maybe they think you are a good website.

Make sense?

Well, who has a website about dieting like you, had knowledge above the average. They will think you are mediocre content.

This is what I mean by wrong target.

We used to create content just to satisfy the casual visitor, people are just learning, and who do not have a website.

And so, they can provide backlinks (linker) was not impressed.

And if we want to create content that can get backlinks naturally, we should be able to make the linker impressed.

In this guide, we will learn to create the featured content.

What is that?

In the world of agriculture, we are familiar with the term prime. This means that the results are good seedlings, large fruit, and growing fast.

These seeds will be widely used by farmers in their respective fields.

That concept featured content.

Exceptional content. Content that is able to make the linker put the link on their web pages. Resulting in "fruit" of backlink for you.

Quality content is not enough, we need a featured content, to get backlinks.

What can make the linkers provide a backlink?

We already know why we did not get a backlink. Now we dig about what can make us content to get backlinks.

The first, obviously, the content should make the linker awe.

But there's more.

In general, the linker will recommend your article if:

• Topics are explained more to a concept they write on its own website.
• Far more qualified than all the existing content. So it takes precedence over any other similar content
• Discuss their contents, or they participate.
• Such content can be beneficial to their audience.
• You know them.
• Your content contains elements triggers popularity.

Not have to meet all of them, but more is better.

Now the big question.

how to make a featured content?

Follow these guidelines to the end to learn to create the featured content, then content upgrade :how to structure the best article, from the title to the cover. (SOON)

Step 1 - Find the linker in your field

If your website in the field of technology, look linker in technology. Do not look for the different fields, they will not care.

So this is our strategy:

1. Find the linker, see the content they like what
2. Create content that is much better
3. Establish a relationship with them
4. Backlink!

Okay, this too I simplify.

but roughly that was the reason why we need to find the linker.

Earlier we discussed the notion and who linker that, but in fact it could be described again.

This is including the linker:

• Blogger
• Authors of articles on other websites.
• Journalist, author news.
• Celebrity Twitter (people who have a lot of followers).

They are the people who are able to provide a link to your content or to share to people in social media.

To find linker that suits you as much as possible, do the following 4 ways.

Do a search on Google

Do a search on Google for the keywords:

• Blogger [niche] the target country.
• Blog [niche].
• Articles [niche] best.

For example, your website is about fashion, then use the keyword "fashion blogger United States".

You'll find something like this:

Community sites, social media, and social bookmarking

Bloggers are smart know that the three types of the site is a gold mine to develop the website.

Therefore you will meet many new blog owners.

The new Blogger is also usually more open when invited to communicate. You can also learn together.

The following community that you can try:

• Facebook Groups
• Google+ Communities
• and search the forum, in google.

Search Twitter account that has many followers.

Use a free tool called Followerwonk.

This tool is useful for finding popular Twitter accounts based on keywords. In one click we can find the celebrity Twitter.

Click "Search bios" and then do a search like the picture:

For English-speaking niche (eg "fashion") use the big cities in your country to find people from your country.

If not, then who emerged precisely from overseas accounts.

Find websites that link to the linker

People who already find on the top must have had some backlinks. We will be looking for people who put up this link.

Thus we list the greater.

First, go to Open Site Explorer. Or use Ahrefs if you have a premium account it, even better.

Enter the website that you have found.

Change at the Link Type to 'only follow' (Red box).

This is websites which link to the linker. Which means, they also are linker.

After doing these four steps, Note everything in Google Sheets or Excel. ignore website that has not been updated for a year.

Step 2 - Brainstorm content that appeals to them

Try to imagine this case:

I have a content entitled "15 ways to eliminate acne". is it possible the linker recommend this article on their website?

Impossible.

For readers who need, the article was very useful. But for a linker, this article is not enough to impress them.

To what post links to articles about acne. Yes, right?

That is the importance of the topic.

Although it is incredible, but if the topic is wrong then there will not be recommending the content.

First understand the intention of the sentences above.

Choosing the topic is complicated. But fortunately, there is a method that we can use to get an idea of ​​topics.

Named STEPPS.

Your topic must be one of these STEPPS:

1. Social currency: could make them proud of their identity
2. Triggers: immediately thought of when someone talks about something.
3. Emotion: can evoke feelings
4. Public: a popular topic or trending
5. Practical value: the contents of the subject can be practiced.
6. Story: the story of a person or event associated with them.

That Stepps.

When you're looking for ideas for topics featured content, make sure the topic is fulfilling one of 6 of these conditions.

For example, this SEO guide. (My country language version)

The guide consists of six chapters, is the most complete guide about SEO in my country. So when anyone wants to learn SEO, these guidelines will be recommended (Triggers).

How to get an idea of ​​topics

You already know how to examine the topic, with Stepps earlier. Next we will learn how to find ideas for your topic featured content.

Here are a few ways that you can try:

1. See the website belonging to the linker. Create a similar topic or content related to what they've written, but the weight should be higher.
2. Community sites. Discover the major problems most often encountered by members of the community, create content to solve their problems.
3. Do a search on Google by entering the main topic to get more specific topics.
4. Use BuzzSumo or Ahrefs Content Explorer to view the contents best in a particular topic.
5. Follow the process of getting the idea of ​​writing on WhattoWrite.org.
6. Read this guide to search for content topics. (SOON)

Once you can idea, make sure it meets one of Stepps.

Remember, the choice of topics is the most important part of the featured content. Therefore, do not underestimate this stage.

I personally have always had a pitcher as much as possible topic ideas, everything I noted in Trello:

"Niche my website too cramped. No linker and topics that fit this niche! "

This is the main problem people when making featured content.

Few weeks ago a reader SeoBloggerHow contact me. Turns out he had a scaffolding leasing business, so he wants to create content around scaffolding.

It's hard right. where there is a great website that niche of its scaffolding.

There is a way out!

Take advantage of niche blogs neighbors.

That is, it's scaffolding in the construction industry. In the construction industry, there are many websites with the topic of home, architecture, civil, and others.

Niche neighbor that we can use.

Another example, you have a business selling cosmetics and want to get traffic by creating a featured content. However, in some countries rarely (or no) blog about cosmetics.

You can create content that cross between cosmetics with another niche.

Consider the following example:

• Cosmetics & Fashion: cosmetics suitable for certain types of fashion.
• Cosmetics & Wedding: makeup techniques for a wedding.
• Cosmetics & Health: cosmetic effect on skin health.
• Cosmetics & Career: makeup tips when interviewing job.
• Cosmetics & Travel: Tips carry cosmetics in moderation when on holiday.

(By the way, I am not an expert cosmetic so maybe in this instance there is a topic that is less plausible)

With this, a narrow niche can touch various other niches which larger. So the more linker that is relevant to you.

Finally, in phase 2:

Content creation, which you should not miss at all is its title. Useless good topic, but its title is not interesting.

When finished reading, continue to guide create titles.

Step 3 - Conduct research to create content that weighs

Creating content is easy, but to create superior quality content in order to get backlinks, you should do some research.

Rarely quality content which it directly out of the head just like that. If you create content like this, the results are so banal and messy. Certainly.

So, please miss this step, if you want the content to be in vain.

Content that is not weighted'll never get a backlink. Do research.!

There is one of the most common mistakes.

if you make this mistake, your content will never get a backlink, what else to get into the first page of Google.

This is the mistake:

Mimicking the article content from other websites.

No, not copy-paste duplicate content. The article was rewritten. but the points of discussion exactly the same as the original article or simply randomized order.

Google eventually did not consider this as a duplicate, but we as people realize that the article is just rewritten.

There is no new information in it.

Do not ever do that mistake.

In the featured content, we have to make the linker amazed with our content. If it points the content of your article is not unique and original, it is impossible this goal is achieved.

Again, do not.

Create content that is truly original, not rewrite it. Collect written material from research, then collated into a new article.

Using the CIP method to do research

I understand that not all of us are super smart people who can create something that is 100% new. Similarly to the content.

Including me.

almost all of the material in SeoBloggerHow actually already on the internet.

What I do is collect all the material in the same topic, prepared to be more structured, and added new ideas.

That is the initial stage of the CIP method - the easiest way to create quality content on any topic you want.

In summary like this:
Collect 5 content in similar topics, and learn.
Please note the advantages, weaknesses, and unique elements of each content.
Compose new content structure that covers all the weaknesses earlier.

More added can be Read here.

Step 4 - Create the best content of the materials research

I am sure, if you create content that is really good quality, certainly not enough in just a day.

Need process.

If only write articles inconsequential anyway 2000-3000 words a day is finished.

But because the featured content creation we do research and make its structure, it will take at least 2 days.

Roughly like this:

• Research: 0-1 days
• Framework + pictures: 0-1 days
• Writing: 1 day

In fact, the simple content you are reading this also takes 3 days.

Why need to create a framework?

Framework does not matter if your content is shallow, one-way direct finished.

But the weighty content, necessary.

Look at the article you are reading this, is composed of several chapters.

If they were all written at the same time be one, it could be a headache.

Thus, the content framework, aimed so neat arrangement of your content so nice to be listened by visitors.

In addition, the framework also aims to reduce errors.

Moreover, not difficult.

One article that I made earlier, SEO techniques, Framework just like this:

The article length is about 3000 words, so it will be very difficult if we write directly without making framework first.

By the way, about the length of the article.

In 2012, Moz doing research on the content they publish on their blogs.

This is the result:

Long content tends to get more backlinks than shorter content.

This graph:

See, the longer the article the more link.

Although not always guaranteed, but it is an important point that you can consider.

Therefore, when choosing a topic, choose one that can be discussed in length. Not a short topic.

Then discussed thoroughly, if necessary, bring in a few chapters.

We already know that there is a huge potential behind a long article. Do not waste your energy for making shallow articles.

But why a long article, a lot of backlinks?

Actually, not because of its length, but because of the weight of the discussion.

Just think:

If you could only read one article a day, choose where. were discussed in detail, or modest?

Definitely complete.

That's why long articles tend to be getting a lot of recommendations in the form of a link. Not solely because of the length, but because of weight.

Long articles tend to get many backlinks because more weighty contents

There is another study of SERPIQ the average length of content on the first page of Google.

This is the result:

Page 1, filled with articles 2000 to 2500 words.

Increase the chances of the content to get backlinks.

There's more besides length.

There are several factors that would increase or even reduce the chances of your content to get backlinks.

It's the things you should avoid:

1. The elements of product sales.
2. Affiliate links.
3. Ads that too many
4. Misspelled and grammatically messy.
5. Design mess.
6. Much ado.
7. The format is not easy to read.

Still remember "STEPPS" earlier?

S first, Social Currency, means that we as humans tend to share the things that make our own pride.

If your item contains 7 of these things, it is a disgrace.

Instead, the following actually increase your chances:

1. "Photos / images" original. Minimal screenshot or graph.
2. References to articles or other trusted website.
3. Having data.
4. Links to websites linker.

I want to emphasize on the fourth point.

Some names (Law of Reciprocity).

A person will be more likely to do something positive for us when we do positive things in advance to them.

Take advantage of the 'Law of Reciprocity' in content for obtaining backlinks

Therefore I advise you to put a link to your website belonging to the linker first before hoping to get backlinks.

More on the manufacture of articles, read this guide:

• Techniques to create an effective title
• Content marketing strategy for businesses
• Write articles that are SEO-friendly.

Step 5 - Perform content distribution to the linker

In this phase, we will let them know where we are content to the linker.

Warning:
Do not ever do this step if you do not have content that meets all the criteria already mentioned.

I have outlined again briefly.

Your content must be:

• Topics are fulfilling one of the 'STEPPS'
• In the same field with the linker
• Have the best quality compared to other content.

If not, do not do this step because it will negatively affect the reputation of your own.

Okay, there are two different content distribution objectives:

1. Get a share (to social media)
2. getting backlinks

Different goals, different ways to do.

Normally, we want to get backlinks. Definitely. But that does not mean we can ignore the share to social media.

Although the share of social media to not affect SEO, but your content will be seen by many people. These people will likely be a linker.

So, share to social media can be a backlink indirectly.

Before entering the main stages, it is good to try to get the attention of the linker first by:

• Follow the account Twitter / Facebook,
• Share content,
• Leave a comment on their blog (not spam)

After that, we introduce our content in the following ways:

1. Ask for input from the linker via email / social media

The concept is like this.

In order linker would recommend your content, then they should know where your content.

So we let them.

But if you start sending email that said "Sir, please post a link to my article", must be rejected. Definitely, 100%.

Therefore we need a reason.

The reason that they want to open and read your content.

Namely, by asking for their input.

For example, you create an article topic "20 benefits of citrus fruits". Ask the linker to contribute in the article by giving one benefit.

Then enter the input of them in the article.

Once published, tell them again when the article has been published. Then they will recommend your article.

2. Post to community sites and social media appropriately.

Community site is the best place to distribute the content because it is automatically there are many people who are ready to read your content.

Community sites and social media is the source of everything that went viral.

If you have good content, use of social media to distribute.

But remember, do not spam, and do not post to a community whose topics are not appropriate. You will not get any benefit.

3. Do 13 ways sale this content

Previously, I've made a special guide for promoting content.

13 In this way, it will make your item gets a surge in traffic to more than 2X.

4. Do link building

Who says that if we play White Hat SEO can not do link building?

Instead we get backlinks ethically is what will make us content sturdy ranked at the top of Google search results.

To start link building, the third read the following guidelines:

• 10 ways to get quality natural backlink
• 14 Practical SEO Techniques
• 16 SEO Techniques to shop online

The entire guide link building in third article above is very effective for those who already have featured content.

Ready to be superior?

Besides SeoBloggerHow, I have a few other blogs.

These blogs until now the biggest blog in their respective fields, because of the existence of the featured content.

You can, after applying these techniques.

Forget backlink technique "submit" "submit" which takes a lot of time and high risk.

Now it's time to switch to the featured content.

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